The Definitive Checklist Before Releasing A Website

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Releasing a new website is a stressful and important moment. And you want to assure everything is ready.

Find my definitive checklist to cross before releasing a website below.

  1. Opquast It is a French organization that defined a list of best practices for web development. They are not well-known on the English internet, I think. But I strongly recommend you take a look at their Best Practices, most of them are common sense, and they are pretty exhaustive covering everything aspect.
  2. Lighthouse Chrome Open your website in Chrome, press F12, click on Lighthouse and Generate Report. It is free and straightforward, and you will get a very detailed automated review of your websites with a lot of suggestions for improvements and fixes.
  3. GiftOfSpeed Lighthouse should have picked it up already, but double-checking that you have activated GZip or Brotli text compression on your web server will not hurt.
  4. This website is for analyzing the accessibility of your website. Don't forget about your color-blind and visually impaired visitors. It will also help bots to index your website and rank up your SEO.
  5. W3C Validators If you use one of the common JS front-end frameworks you may not pass the validation because they tend to add a lot of non-standard code in your HTML. But do not worry, it is not a problem. You want to focus on the real errors picked up by the validators.
  6. GTMetrix Once your HTML code passed the previous steps, I suggest you test your website's performance from different locations. And you can do just that for free with GTMetrix.
  7. SSL Comodo Check your SSL and HTTPS setup using that website, follow their advice, or Google to improve your rank. There are other similar SSL checkers, but this is the one I prefer personally.
  8. Alexa If your audience is potentially huge, I would suggest giving a try to Alexa. They have several auditing tools you can try for a month that will help to get things straight. Note that Alexa is also doing the most famous website traffic ranking, so getting their advice will never hurt you.
  9. SEO Another paid service though IIRC you can audit your website once a day. They are pretty complete and give very detailed feedback. Try it!
  10. Social Networks Cards When people share links from your website on social networks they usually resolve the link and grab information from your website metatags to get a nice card preview of your website. So you want to double-check for the social network that your audience will use that your links will look good on them.
  11. Microdata It is a W3C standard that defines how to add more semantic to your page contents and helps search engines better index your pages depending on their nature. For example, if you have news, recipes, or selling physical goods, there are different microdata attributes for each of these objects to add to HTML code. So check and implement anything that matches your website content.
  12. Google AMP It requires some work to implement, but it will increase your SEO on mobile browsers and on Google in general.

OK, you've done all of that? Now you are the king of the Internet! Vive le roi!

Comments (1)

Margaret Goldman's photo

Great list, thanks for sharing.